CooperKatz produced Reader's Digest's Global Leadership Meeting in Maui, Hawaii (January 16-18), a conference for worldwide top-level management, led by Chairman and CEO, Thomas O. Ryder. The three-day conference kicked off Chairman Ryder's Drive To Five, a motivational theme that embraced the company’s fiscal goals. CooperKatz managed all aspects of this meeting, including:

• theme logo design;
• content development;
• writing and design of collateral materials; and
• staging of general sessions and breakout seminars.

Partnering with Reader's Digest's internal media group, CooperKatz infused the theme in all meeting elements, from email teasers to team building exercises to follow-up mailings.