CK Insights

March 8, 2017

Celebrating Continued Feminism on International Women’s Day

Laura Vinci

Senior Account Executive, Laura Vinci, never thought of herself as a feminist until a few years ago when she read a book by one of our former clients, Grinnell College. Now, she feels fortunate to be at the center of women’s empowerment here in New York City and at CooperKatz.


Photo credit: She Runs It


International Women’s Day means many things to many people. For some, it may mean supporting women’s rights. For others, it may mean celebrating femininity. For the official organization behind the celebration day, it’s a “global day celebrating the social, economic, cultural and political achievements of women.” For me, it’s about appreciating who I am, the opportunities that I have and to be aware of where my gender still has to go.


I never thought of myself as a feminist until a few years ago when I read a book by one of our CooperKatz clients, Grinnell College. Feminism Unfinished: A Short, Surprising History of American Women’s Movements, by professor Astrid Henry, is a much-needed corrective for how the American women’s movement has been obscured in the past and where we go from here. It opened my eyes to the fact that feminism’s foundation was laid down by those before us, and that we need to continue to build the structure. The job isn’t done. And this political climate is the perfect opportunity.


Now, I feel so fortunate to be at the center of women’s empowerment here in New York City and at my firm, CooperKatz. I am surrounded by intelligent working women, some who are achieving the work / life balance, and others that don’t need to. Walking around the offices, nine of the 12 are occupied by women senior account supervisors, managers, a director, an SVP, EVP’s and our President and CEO. (There is a tenth – a manager whose office is remotely in Florida!) It’s truly a gift that I can learn from these talented go-getters every day. (Take a look at the lovely faces of my colleagues and mentors here.)


Outside of the office, I am active in my sorority Kappa Kappa Gamma from an alumna-level, including contributing to the alumnae magazine, mentoring collegiate women and serving as treasurer to the House Board. I am also a young executive member of She Runs It (formerly the Advertising Women of New York) and a provisional member of the Junior League of New York. So how does this make me a supporter of women internationally?


The women I associate myself with, from my workplace to my volunteer groups, are truly magnificent. Women’s organizations, including those listed above, are safe havens to build you up – professionally and emotionally. I’m drawn to these supportive associations because I get so much from the wise words shared and the war stories exchanged.


This International Women’s Day, I want to say thank you to these remarkable women around me – those who urge me to do better and to build my character. As a collective, what we, as women, can do has no leaps or bounds. It’s together that we can move mountains, stand up for our rights and elevate our gender in our society. Here’s to us on this day! Join the staff and me at CooperKatz to #BeBoldForChange today.

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