July 15, 2011
DialAmerica Jobs Make Headlines
Given the continued economic challenges faced across many parts of the United States, it is not surprising that local job creation is considered headline news.
The CooperKatz team worked with DialAmerica, one of the nation’s largest privately held teleservices companies, to announce the re-opening of its Greenville, S.C. contact center on July 5th and help drive recruiting efforts. Over the next several months, DialAmerica plans to hire more than 120 call center agents at varying experience levels, as well as experienced professionals to join its growing team of more than 3,800 employees nationwide.
CK conducted proactive media outreach to a targeted list of regional media and local business journals. Focusing primarily on the job-growth angle, news coverage of the re-opening spread like wildfire with pick-up across all key print, online and even broadcast outlets in the Greenville area including Associated Press, The Greenville News, GSA Business Journal and The State, as well as ABC News Channel 7.