Faye Nikolaidis brings seven years of experience in business-to-business and consumer public relations, as well as special events management, to her role as a manager, client service at CooperKatz & Company. She leads the consumer-focused communications program for Veet Depilatories, a product line of Reckitt Benckiser. She also supports the ongoing public relations programs of TowerGroup, a research and advisory firm specializing in the impact of technology on the financial services industry, and Virgin Mobile USA, the first US wireless service designed specifically for the youth market.

Her earlier experiences at CooperKatz have included driving communications strategy and execution for HomePoint, e-business solutions provider to the home furnishings industry, as well as for Xanboo, a Web-based home management system. She also helped manage publicity efforts for Sun Microsystems’ technology partnership with the West McLaren Mercedes Formula One racecar team.

Prior to joining CooperKatz, Ms. Nikolaidis was an account executive for Ruth C. Schwartz & Company. There, she was responsible for media relations and developing consumer events for a number of high-profile lifestyle clients, such as Rémy Martin Cognac, The Macallan Scotch, Antinori wines, Bon Appétit and J.Jill. She began her career at Hill & Knowlton in Brussels, Belgium, where she assisted in media relations and wrote press materials and case studies for the European Union.

Ms. Nikolaidis received a B.A. in international relations from Boston University and an M.A. in management communications and public relations from Emerson College, Boston.